Hey, I'm

Alana

Product designer focused on hard problems, real constraints, and decisions that scale. My background in early-stage teams taught me how to design systems that hold up as products grow.

My Work

Apple Financing

One cart. Multiple payment types.

Designing a mixed-payment checkout that let customers combine financing and upfront payments while still understanding what they were committing to.

Customer Support Experience

Support pathways that broke Down

Rebuilding support pathways so customers were routed to the right help without friction or dead ends.

Merchant Experience

Disconnected systems that couldn’t scale

Rebuilding a fragmented set of merchant tools into a connected experience that supported daily operations, in-store transactions, and long-term growth.